Promotions and marketing for Houston Game

[TheUpperHand]

What if the marketing department is purposefully limiting itself so UCF won't have a strategy to counter it later this year?

[79 Bull]

1 minute ago, TheUpperHand said:

What if the marketing department is purposefully limiting itself so UCF won't have a strategy to counter it later this year?

[Apis Bull]

9 minutes ago, Bull94 said:

it's not about marketing. they need to make it affordable for the casual fan. they will not pay same prices as hardcore season ticket holders. $15 per ticket for 100 and 200 east sideline would bring them in. $60 for a family of four. last weeks promotions were a start.

We're not going to get into the economics argument again.  BTW, they do offer $15 tickets:

HOUSTON (SALUTE TO SERVICE) • OCT. 28 • 3:45pm (ESPNU):
• Celebrate Tampa Bay Day (All city & county employees in the Tampa Bay Area): $15
• Enter city or county entity employed with to complete transaction
TICKETS: https://groupmatics.events/s/other/CelebrateTampa

• First Responders Tickets: $15
• Enter First Responder designation to complete transaction
(Examples of First Responders: Police, firefighters, paramedics, emergency management, public health, clinical care, public works)
TICKETS: https://groupmatics.events/s/other/FirstRespondersDay

• Military Appreciation Tickets: $15 (All veterans and current military)
• Enter branch of military service to complete transaction
TICKETS: https://groupmatics.events/s/other/USFMilitary

• USF Faculty/Staff Outing - $20 (Includes pre-game tailgate)
TICKETS: Information will be e-mailed to all USF faculty and staff.

• All Pro Dad Day (All families and students from All Pro Dad Chapters): $15
• Enter your All Pro Dad Chapter to complete transaction
TICKETS: https://groupmatics.events/s/other/AllProTampa

TULSA (SENIOR DAY) • NOV. 16 • 8:00 PM (ESPN):
• Youth Football Appreciation: $15
• Enter your youth football organization to complete transaction
TICKETS: https://groupmatics.events/s/other/Baymade

ALL GAMES
• Seats for Soldiers: $15
(General public can purchase these tickets that will be donated to www.vettix.com to be used by veterans and military members in our community)
TICKETS: Call 1-800-GoBulls to participate

USF Football tickets are available at USFBullsTix.com and by calling 1-800-GoBulls.

[Bull94]

38 minutes ago, Apis Bull said:

We're not going to get into the economics argument again.  BTW, they do offer $15 tickets:

HOUSTON (SALUTE TO SERVICE) • OCT. 28 • 3:45pm (ESPNU):
• Celebrate Tampa Bay Day (All city & county employees in the Tampa Bay Area): $15
• Enter city or county entity employed with to complete transaction
TICKETS: https://groupmatics.events/s/other/CelebrateTampa

• First Responders Tickets: $15
• Enter First Responder designation to complete transaction
(Examples of First Responders: Police, firefighters, paramedics, emergency management, public health, clinical care, public works)
TICKETS: https://groupmatics.events/s/other/FirstRespondersDay

• Military Appreciation Tickets: $15 (All veterans and current military)
• Enter branch of military service to complete transaction
TICKETS: https://groupmatics.events/s/other/USFMilitary

• USF Faculty/Staff Outing - $20 (Includes pre-game tailgate)
TICKETS: Information will be e-mailed to all USF faculty and staff.

• All Pro Dad Day (All families and students from All Pro Dad Chapters): $15
• Enter your All Pro Dad Chapter to complete transaction
TICKETS: https://groupmatics.events/s/other/AllProTampa

TULSA (SENIOR DAY) • NOV. 16 • 8:00 PM (ESPN):
• Youth Football Appreciation: $15
• Enter your youth football organization to complete transaction
TICKETS: https://groupmatics.events/s/other/Baymade

ALL GAMES
• Seats for Soldiers: $15
(General public can purchase these tickets that will be donated to www.vettix.com to be used by veterans and military members in our community)
TICKETS: Call 1-800-GoBulls to participate

USF Football tickets are available at USFBullsTix.com and by calling 1-800-GoBulls.

 

. good to see the promotions. we need more of them and to more groups. fill the stadium.

military, first responders , teachers, city employees, high school football players, etc should get these discounts every week until the stadium is full.

 

 

Edited October 20, 2017 by Bull94

[NewEnglandBull]

Wish they could $10 for vets. Also, what about half price or discount for those who attend a lightening game?

[Apis Bull]

28 minutes ago, NewEnglandBull said:

Wish they could $10 for vets. Also, what about half price or discount for those who attend a lightening game?

If someone won't spend $15 to go to our game, I don't see them spending $10

[Bull94]

10 minutes ago, Apis Bull said:

If someone won't spend $15 to go to our game, I don't see them spending $10

so you don't think 50% higher price would deter people from coming? yikes.

might want a lesson on economics

[NewEnglandBull]

13 minutes ago, Apis Bull said:

If someone won't spend $15 to go to our game, I don't see them spending $10

Maybe, maybe not. Hopefully they do some form of Marketing research to see what these price points are in terms of interest.

[Apis Bull]

1 minute ago, Bull94 said:

so you don't think 50% higher price would deter people from coming? yikes.

might want a lesson on economics

Not all 50%s are the same.  $5 dollars more for a football ticket is not the same as say paying the difference between a $50 ticket and a $75 ticket.

[Bull94]

2 minutes ago, NewEnglandBull said:

Maybe, maybe not. Hopefully they do some form of Marketing research to see what these price points are in terms of interest.

you don't need marketing research. just look at a supply and demand slope

The higher the price of a good the lower the quantity demanded (A), and the lower the price, the more the good will be in demand (C).