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USF vs. S. Florida


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I couldn't disagree more, i much rather be referred to as South Florida than USF,  obviously South Florida doesn't fit on the TV screen so they have no choice but to put S. Florida.  A lot of times on the bottom line it does say South Florida, when the box score appears it shows South Florida, this is definitely the way it should be.  

 

I would have to imagine the administration kinds of sorta decides though i imagine ESPN has some say, anything the conference puts out unfortunately they label us as USF.   

 

Our school name is South Florida, it looks better sounds better & hopefully continues to be that way nationally…..

 

Do you think USC wants to be called Southern California and the networks are just sticking it to them?  Do you not believe in the directional school perception?    

 

In this situation i do not believe you can compare 2 programs,  at this point it doesn't effect USC they have a brand identity established,  identity is still something we are working on, and i believe it is much easier to identify with us as South Florida.  I also don't believe we should be using our shield logo anywhere, the "U" is what should all always be used.  the same thing needs to be ingrained in peoples heads, time after time, year after year that is the only way they will get it.  Most schools don't identify with initials and majority that do have been around for hundreds of years.  

 

Just as you can say about Southern Cal,  i can say North Carolina doesn't brand UNC and South Carolina certainly doesn't brand USC…..

 

http://www.usf.edu/      .....enough said !

 

 

Um, those are states, not directions.  

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I hate the term 'Southern Florida' even more.

 

 

 

Let's go by USF and win. And that will be our name.

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I was wrong, from old game notes:

"WE ARE USF

When referring to the University please be

aware of the following policy regarding usage.

First references to the school and its intercollegiate

athletics program should always be the

University of South Florida. The only secondary

reference used should be USF or Bulls. Please

refrain from using South Florida, S. Florida,

South Fla. or any other similar combination."

You found it! Good work, yeah, the game notes...okay

Edited by raptorcj
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No no no I'm not a crazy rain man person scrawling notes on every game. It's from the game notes USF publishes to media during the season.

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I think the big clue was that we have absolutely zero logos that say just "South Florida" or "S. Florida."

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I would prefer they use So Flo. That way we aren't confused with the Orlando school 

Edited by Leviathan
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I was wrong, from old game notes:

"WE ARE USF

When referring to the University please be

aware of the following policy regarding usage.

First references to the school and its intercollegiate

athletics program should always be the

University of South Florida. The only secondary

reference used should be USF or Bulls. Please

refrain from using South Florida, S. Florida,

South Fla. or any other similar combination."

 

Thanks for finding that.

 

I remembered reading it years ago and knew that S. Florida and South Fla. were unacceptable.

 

I spent a lot of time on GOOGLE yesterday trying to find it, without success.

 

I even took out the 2007 USF Football media guide, and still had no luck. 

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I think I remember the "use USF and not South Florida" thing, too.  Either way, in my opinion, when it comes to athletics, I'd rather use USF because it has less of that "directional school" stigma attached to it.

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I don't mind being called South Florida or S. Florida.

 

When you're far out of town and you say you went to "USF" you don't see folks eyes gloss over wondering what that means? I do all the time. I usually end up saying "USF - South Florida". Particularly here on the west coast. ESPN has eye balls around the world who has no idea what UCF or USF means.

 

FWIW - It's even confusing using terms like FSU. Is it Fresno St University? Why do you want people to decipher letters? To "hide" that we're a directional school? Who cares? It's the (idiotic given geography) name the leadership went with.

Edited by The Great 8
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