I like the fact that kids are getting paid now by rich boosters in the public eye. Student athletes bring in millions of dollars for their institutions for their play, they should get money from that. Also, a lot of these athletes come from impoverished backgrounds, you want to talk about the rich giving money to the poor willingly? This is it. One of the few instances in society when/where it actually happens.
It sucks that USF is a small program with a small donation base, so we won't be able to compete with the UFs, UMs, and FSUs of the world. However, I look at it like the EPL. Leicester City is never going to financially compete with Manchester United or Chelsea, but they still have diehard supporters that go to every game and fill up their 32,000 person stadium with an awesome atmosphere. They even won the league title in 2015 with less resources. Does knowing they will always be less financially capable than MU or Chelsea deter fan support, or love for their club/team? Hell no.
Let the big programs eat cake, doesn't mean we should just suddenly fold the program. I'm sure most of us will still go watch USF play every Saturday on campus (or at least those of us in Tampa Bay) no matter how much more money UF or FSU is throwing at people.