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Here's McMurphy. Re: Big East Media deal

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Bulls1181 Toro Magnifico

Bulls1181

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Could the future Big East television deal be a marriage between NBC and ESPN?

The ideal scenario, according Memphis athletic director R.C. Johnson, would be for the league to be showcased on the national NBC network while still maintaining a presence on ESPN. Johnson said he saw a lot of "enthusiasm" from the NBC, Fox and ESPN representatives who attended the meetings.

He was asked if the Big East would receive 'ACC money:'

"I don't think we'll get that close, but I do think there will be a marriage between NBC and ESPN," Johnson said. "NBC came in. The ESPN people did not make a proposal, but they were there and they reiterated how much they wanted to maintain the Big East. NBC actually made a proposal and they had a magnificent presentation put together. Obviously they have a pretty good audio/visual department at NBC."

Current rights-holder ESPN and the Big East will enter an exclusive 60-day negotiating window beginning Sept. 1. Outside parties, such as NBC, can't issue any sort of monetary offer or proposal until November at the earliest, but they can illustrate how they would plan to showcase the league.

"(NBC's) purpose (at the meeting) was to show they had an interest in the Big East and they had it tied in with Notre Dame football," Johnson said. "They talked about doubleheaders and tripleheaders on the NBC station. Not on the Versus or whatever they all have, NBC (Sports Network), because they've got several cable outlets.

"They talked about how they liked the time zones and they talked about tying in doubleheaders and tripleheaders on Saturday with football."

Johnson said they'd love to find a way for coverage to continue on ESPN even if the bulk of their content moves to NBC.

"I think in the ideal world and financially as well, if we could get a combination of ESPN and NBC, it would just be magnificent," Johnson said. "ESPN is talking about continuing 'Thursday Night Football' which is a big draw and continuing 'Big Monday' in basketball which is huge."

TV contract money has become a bragging point - or a point of contention - to college athletics power brokers and fans. Recently, there was an outcry from Florida State faithful when it was announced the new ACC TV deal would only yield an annual average of $17 million per school over the 15-year length of the contract, which is millions less than Big 12, Big Ten, SEC and PAC-12 school are slated to receive in their respective contracts.

A month ago, Johnson said people in the Big East were "hopeful" of a per-school payout in the "teens" of millions for all-sports members. Now he's shooting for at least $10 million.

"I'm hopeful of double digits to be honest with you," Johnson said. "I think that would be a great way to move on."

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dabull80
dabull80

For what it is worth I am in charge of a 500k marketing program where about 70% is for TV buys. We budget on an overall cost per point(CPP) which is for our target market of males 25-55 years old.

charsibb
charsibb

So you're saying there's a chance...

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Reliable Source

Whoa there Trigger. This ain't no man crush as GA well knows. He's gonna have to find his man love elsewhere. Am I going to have to start providing links for my emoticons so people know

BaltoBull Proficient

BaltoBull

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So the gap continues to widen and grow...

I'm not holding my breath - I think we will be LUCKY if we make more than 10 mil. per school. We won't make anything close to what the ACC will.

I still think we should take our ball and go home.

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Joe Toro Magnifico

Joe

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So the gap continues to widen and grow...

I'm not holding my breath - I think we will be LUCKY if we make more than 10 mil. per school. We won't make anything close to what the ACC will.

I still think we should take our ball and go home.

We'll get 10-12 which is what I've been saying since the raid.

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Reliable Source Toro Magnifico

Reliable Source

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Posted

So the gap continues to widen and grow...

I'm not holding my breath - I think we will be LUCKY if we make more than 10 mil. per school. We won't make anything close to what the ACC will.

I still think we should take our ball and go home.

We'll get 10-12 which is what I've been saying since the raid.

Well that's rank speculation at it's finest, Unless, of course, you have an "unamed industry source" to support it. BAhHAHA. :lmao:
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mikemcp88 Toro Magnifico

mikemcp88

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It wouldn't shock me either if we got no more than 10-12 million. We don't have the star power or appeal that the ACC does in regards to FSU, Clemson etc. as a name brand. Regardless even if we get that much it will be a plus for USF in that we will get more money.

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Joe Toro Magnifico

Joe

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Posted

So the gap continues to widen and grow...

I'm not holding my breath - I think we will be LUCKY if we make more than 10 mil. per school. We won't make anything close to what the ACC will.

I still think we should take our ball and go home.

We'll get 10-12 which is what I've been saying since the raid.

Well that's rank speculation at it's finest, Unless, of course, you have an "unamed industry source" to support it. BAhHAHA. :lmao:

I never passed it as the truth...

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Joe Toro Magnifico

Joe

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It wouldn't shock me either if we got no more than 10-12 million. We don't have the star power or appeal that the ACC does in regards to FSU, Clemson etc. as a name brand. Regardless even if we get that much it will be a plus for USF in that we will get more money.

The jump in money will be tremendous.

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Bulls1181 Toro Magnifico

Bulls1181

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I wonder how aggressive ESPN will be with their first bid. Obviously it would be very beneficial for the BE to test the open market but at what point do we give in before testing that market. ESPN might come in with a take it or leave it bid. I don't see ESPN getting involved in an auction type bidding war.

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Skingraft Toro Magnifico

Skingraft

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My idea of a good time:

i. Play just the tip with ESPN

ii. Reach around from Fox

iii. Ballz deep with NBC

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mikemcp88 Toro Magnifico

mikemcp88

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I can't see ESPN making a high bid but who knows, maybe they will pay a little extra to keep NBC out of the picture

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